Last week the Department of War finally killed the last vestiges of Robert McNamara’s 1962 Planning, Programming, and Budgeting System (PPBS).
The DoW has pivoted...
A Referral Rewards Program is a strategic marketing tool designed to encourage your existing customers to bring in new clients. By offering rewards, such...
AI website builders promise a lot: “Describe your business in a sentence and we’ll generate a beautiful, high-converting site in 30 seconds.”
Sometimes you actually...
There are two types of AI demos: the “Hollywood demo,” which is highly produced, polished, and looks pretty perfect; and the “real-world demo,” which...
I’ve built two successful YouTube channels, one in the area of business and entrepreneurship, and the other related to my passion for collecting Pokémon...
In an era where digital transformation is not just an option but a necessity, PayPal is making significant strides towards reshaping ecommerce through its...
Negative publicity works against your company around the clock. Embarrassing articles, one-star reviews, and complaints on Facebook—bad news travels fast and leaves a mark...
December 2020Jessica and I have certain words that have special significance
when we're talking about startups. The highest compliment we can
pay to founders is to...
It’s Monday morning. Slack and email are overflowing with content requests. “Can you review this flow?”; “Can you rewrite this screen?”; “Can you name...
